Silver Minimalist Dial Rotary 17 Jewel Manual Winding Dress Watch

Presented in excellent condition, an attractive and good quality all Chrome and Stainless-Steel watch by Rotary dating to the early 1960's.

The watch is excellent, with just minor ageing marks around the edge of the dial - The Case is perfect - Original slim silver hands with a new black strap. Case 33mmx40mm. 

• Rotary was founded in 1895 by Moise Dreyfuss in La Chaux-de-Fonds, Switzerland. Key milestones include expanding to the UK in 1905, introducing the winged wheel logo in 1925, and serving as an official watch supplier to the British Army during WWII.

• 1895: Moise Dreyfuss opens a watchmaking workshop in Switzerland, focusing on precision and reliability.

• 1905: Sons Georges and Sylvain open a UK import office, which later functions as the brand's main hub.

• 1925: The famous "Winged Wheel" logo is launched.

• 1940: Appointed official watch supplier to the British Army, providing reliable ATP service watches for troops.

• 1942: Introduces early accessible automatic watch movements.

• 1950s–1960s: Expands heavily into stylish dress watches under Teddy Dreyfuss, becoming a household name in Britain.

• 1977: Sponsors the British Racing Motors (BRM) Formula 1 team.

• 2014–2025: Owned by China Haidian (later Citychamp Watch & Jewellery Group).

• 2025: Acquired by the UK-based Peers Hardy Group.